Facebook Messenger Widget Features

Everything you get with Boei's Messenger integration. AI chatbot, shared inbox, built-in CRM, 50+ channels, and GDPR compliance. All for from $19/month. Modern replacement for the deprecated Facebook Chat Plugin.
✓Messenger Deep Links✓AI Chatbot Included✓Shared Team Inbox✓GDPR Compliant

No Facebook API required. No credit card needed.

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from 159 reviews

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Complete Feature Set

Everything Included in Your Messenger Widget

From Messenger deep links to AI chatbot to shared inbox. Here's what you get

Messenger Deep Links

No Facebook SDK, no cookies, no JavaScript integration. Uses reliable Messenger deep links that open conversations on mobile (Messenger app) and desktop (Messenger.com). Modern replacement for the deprecated Chat Plugin.

AI Chatbot

Built-in AI chatbot answers visitor questions 24/7. Trained on your website content, PDFs, FAQs, and pricing. Qualifies leads, captures contact details, and scores intent automatically. 2,000 AI messages included.

Shared Team Inbox

All Messenger conversations in one inbox alongside WhatsApp, email, Instagram DM, and 50+ channels. AI-generated summaries, agent assignment, and one-click handoff.

Built-in CRM

Leads from Messenger conversations flow into a built-in CRM pipeline automatically. Track every deal from first message to close. No third-party CRM integration needed.

Lead Qualification

AI asks qualifying questions based on your sales process: budget, timeline, team size, and needs. Scores lead intent and routes warm prospects to your team with a full briefing.

Agent Escalation

When a visitor is ready to buy or asks for a human, the AI escalates to your team. Agents see the full conversation plus an AI summary: who, what, and how warm. One click to take over.

50+ Channels

Messenger is just one of 50+ channels. Add WhatsApp, Instagram DM, Telegram, SMS, phone, email, contact forms, and more: all in one floating button, one inbox, one price.

Full Customization

Customize button colors, position, greeting message, quick-reply prompts, and branding. Match your website's design system. Show or hide on specific pages.

Agentic AI Actions

Your chatbot doesn't just answer questions. It takes actions: API calls, calculations, data lookups, and webhook triggers. Configure actions conversationally in the Agent tab.

Dark Mode & 3 Themes

Clean, Minimal, or WhatsApp theme. Dark mode auto-detects your visitor's OS. Gradient support and branded header for a polished look.

Persistent Conversations

Chat history survives page reloads. Visitors pick up where they left off, even after navigating your site. No lost context between pages.

Quick Prompts

Suggested conversation starters that guide visitors toward high-value conversations. Show always, once, or never. Configurable per chatbot.
AI chatbot qualifying a lead through Messenger conversation

AI Chatbot That Answers, Qualifies, and Converts

Your Messenger widget comes with a built-in AI chatbot. It doesn't just answer questions: it qualifies visitors, captures contact details, scores lead intent, and routes warm prospects to your team. Trained on your website content, product catalog, FAQs, and pricing.
  • ✓Trained on your website content, PDFs, and knowledge base
  • ✓Answers product questions, pricing, and support inquiries 24/7
  • ✓Asks qualifying questions based on your sales process
  • ✓Captures name, email, phone, and company details mid-conversation
  • ✓Scores lead intent: cold, warm, or hot
  • ✓Escalates warm leads to your team with AI-generated summary
  • ✓2,000 AI messages included per month
Learn About AI Chatbot

Feature Comparison

Boei Messenger Widget vs Alternatives

See how Boei's feature set compares to other Messenger solutions

FeatureBoeiFacebook Chat Plugin (Deprecated)ElfsightChaty
Messenger deep links✓SDK-based✓✓
AI chatbot✓ (2,000 msgs)✗✗✗
Lead qualification & scoring✓✗✗✗
Shared team inbox✓Facebook inbox only✗✗
Built-in CRM✓✗✗✗
Agent escalation with AI summary✓✗✗✗
Additional channels50+0025
GDPR compliant (no cookies)✓✗ (cookies required)✗✗
Auto-translation95+ languages✗✗✗
Setup time5 minutes30+ minutes10 minutes10 minutes
Pricefrom $19/moDeprecated$5/mo€59/year

Bottom line: The deprecated Chat Plugin required heavy SDK integration and cookies. Elfsight and Chaty add a basic button. Boei is the only solution with AI chatbot, lead qualification, shared inbox, CRM, and 50+ channels. All for from $19/month.

Pro Tips

Get More From Your Messenger Widget

1

Use Quick-Reply Prompts for Intent Signals

Add prompts like 'Get Quote', 'Book Demo', 'Ask a Question'. These signal visitor intent immediately, letting your AI tailor the conversation and your team prioritize hot leads.
2

Combine Messenger with WhatsApp and Instagram

Cover the full Meta ecosystem. Show Messenger for North American visitors, WhatsApp for European visitors, and Instagram DM for social media traffic. One widget, three channels, maximum reach.
3

Train Your AI on Product Catalog and FAQs

Upload your product catalog, pricing page, FAQ, and support docs. The AI answers product questions accurately 24/7. Reducing response time from hours to seconds.
4

Set Up Department Routing

Route sales inquiries to sales, support to support, billing to finance. Each team sees only their conversations in the shared inbox. Leads reach the right person without manual forwarding.

What Our Users Say About Messenger Features

Dr. Kirk Sanford

Dr. Kirk Sanford

CEO & Founder, Longevity Medical Institute

★★★★★

It's all upside — Boei dramatically improves responsiveness, patient conversion, and operational efficiency, and the ROI is easily justified.

Susan Jones

Susan Jones

Founder/CEO, WebMaxSEO

★★★★★

We initially installed Boei on our agency website to test its capabilities, and the results were so impressive that we've now implemented it across approximately 10 client sites. The AI chatbot not only learns from each website's unique content but also provides valuable data for our SEO strategies.

Koen Rens

Koen Rens

Owner, Luxe Kattenhotel

★★★★★

It's super easy for end users to contact us using Boei. It's clear and extremely user-friendly. With the drag and drop editor, I was ready in only a few minutes.

David K.

David K.

CEO Small-Business (50 or fewer emp.)

★★★★★

What do you like best about Boei? I'm giving 10 points. Why? This app is super easy. You can configure your chat widget in 5 minutes, add a JS script to your "header" in your theme and wooollaaa done. Nothing hard. We have been using Boei mainly for small corporate websites. It really solves our need to have a small chat widget which does not add up 150Kb and XXXXX JS scripts. It's really lightweight and it does not affect your website speed.

Seif Ahmed

Seif Ahmed

@seif588

★★★★★

I have been using Boei for over a year. It is very simple yet effective to implement it. Support is great - Ruben is always responsive and helpful. The product has also added new features which I have not yet needed but good to know Ruben is always working hard to add value to users of Boei. I am sure there are other similar solutions but for the price, support and features (and future updates), this is a great value.

Irfan

Irfan

@mak_web_media

★★★★★

I have been using BOEI for over a year and absolutely amazed with the growth and new features. I recommend BOEI to anyone who is looking to increase website engagement with multiple communication channels.

Peter C

Peter C

@peter_c1

★★★★★

Great founder Ruben , responds personally to emails, and always looking to improve Boei.

Andrew Lee

Andrew Lee

@fromlife89

★★★★★

It's a great tool especially for managing multiple websites and agencies.

Grzegorz G.

Grzegorz G.

★★★★★

I have a quick chat on each page, so it simplifies the way my clients can get in touch with me. It was very easy to implement and they continue to improve this software and are open to feedback. An easy way to add a communication widget to the website. I like best that it supports Messenger and Whatsaap, phone, email and live chat and it is easy to translate for multilingual pages. I can't think about real drowbacks. The [SENSITIVE CONTENT] reply all the support questions quickly and effectively, they are open to feedback. I had no issues at all with this software. Maybe if they could add some protection against spammers if you use the contact form and in some future add a chatbot, that would be fantastic.

Joshua G.

Joshua G.

★★★★★

I was looking for a chat app to easily communicate with my customers. I didn't want to install anything overly complex and I just wanted something that worked within minutes. After briefly using Boei, I knew it was right for me. It's super lightweight and easy to use, plus it has all the chat bots that you might need! Highly recommend to anyone looking for something simple. I wish there was a better UI or more design options.

Ronald D.

Ronald D.

Director Small-Business (50 or fewer emp.)

★★★★★

What do you like best about Boei? Simple, easy to use and implement with little technical support What do you dislike about Boei? Logo deisgns can be improved and some customization of logos of different widgets What problems is Boei solving and how is that benefiting you? On multiple sites, users require different feedback channels. This allows simple customization

Fahd T.

Fahd T.

Founder Small-Business (50 or fewer emp.)

★★★★★

What do you like best about Boei? The best part is the simplicity of the product and ease of use. What do you dislike about Boei? The weak part is the lack of depth for advanced users. What problems is Boei solving and how is that benefiting you? Helps capture visitors using different communication channels under one platform.

Vance W.

Vance W.

★★★★★

We have been using Boei for many clients over the past year and the impact on the page speed is negligible and helps convert website visitors to warm leads. Ease of deployment, lightweight code, and overall flexibility and functionality. The form component isn't exactly flexible and extensive enough for most uses so we often have to use another form solution.

Julien V.

Julien V.

Développeur d'e-commerce Small-Business (50 or fewer emp.)

★★★★★

What do you like best about Boei? Lightweight, opens instantly, lot of features (whatsapp, messenger, contact form, links) What do you dislike about Boei? Not including a built-in chat app, more design customizations could be good What problems is Boei solving and how is that benefiting you? Allowing website visitors to contact us through their preferred channel (whatsapp, phone call, etc)

Chandra Kusuma

Chandra Kusuma

★★★★★

The greatest chat widget for websites I have ever tried. It's quite light and not reduce the site loading speed. Quite easy to install on any type of sites/CMS platform. The features and integrations is continuously developed. The support Ruben and his team provide is the best. Easily number one pick.

Cristian Trappolini

Cristian Trappolini

★★★★★

I want to leave this review because I want to tell you 2 important things: one is that those who don't speak English well often find themselves having to live with Google Translate as their best friend, and the other is that BOEI is fantastic, simple and intuitive even for those who don't speak English well. I am really enthusiastic about the ease of use from the first time, which I rarely find in a similar app. Personally I recommend it to everyone!

Renaat Sioncke

Renaat Sioncke

★★★★★

Boei.helps is an easy-to-use app to connect a support/help icon to your website. I just set up four websites with different social media links, all in no time. Boei helps to customize and speed up my website building work-flow.

Fran Tully

Fran Tully

★★★★★

Very happy to give 5 Stars for this plugin. Over 70% of my business enquiries are coming from Smartphone users based on my Google Analytics. Boei allows those users to contact me on their preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. It's a pop up with a GIF that looks great on my site. And it gives the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now, and I am very happy to recommend. I would try the free version first so you are sure. Thanks Fran

Proinsias M.

Proinsias M.

★★★★★

It was very easy to configure and setup on my website. The only issue I had to deal with was to decide what channels not to include in the pop up on the website. I need to be clear what are the essential channels to include for each site that I design. Very happy to give Top Marks to this Plugin. Most of my business enquiries are coming from Smartphone users based on my Analytics. Boei allows those users in particular contact me on the preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. Its a pop up and also give the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now and I am very happy to recommend. I need to make sure I am not including channel options that are not relevant, so I need to be sure of my target audience to avoid clutter when the pop up is activated.

Gavin S.

Gavin S.

★★★★★

It makes it easier for website visitors to engage with me on the channel of their choice. Installing Boei was simple, took less than 5 minutes, and I was up and running. What I liked is that you can install it on Wordpress, HTML, and even on other page builders. You can use it with WhatsApp, Telegram, Live chat, Facebook messenger, or any combination of them at once so that visitors can pick the channel they're most comfortable with. None at the moment, everything is working as it should be.

Sara Hall

Sara Hall

★★★★★

How is this possible? I have been searching for a service like boei, without success for over a year. What magic is this? Isn't set up supposed to be supremely complicated, involving a coding degree, extensive technical knowledge and possibly a miracle? Boei just works. It works so well I was suspicious of it for nearly a whole week, sending endless texts and emails to myself in utter disbelief, when it failed to keel over! Set up is straight forward, easy and takes minutes. Seriously, I cannot recommend Boei enough.

Mike Foston

Mike Foston

★★★★★

Just about as easy as it gets. It uses all the ways you already have to connect to you, lets your customers choose how they want to connect, and doesn't give you another place to check for messages. Has plenty of configuration options, and support has been very responsive, and willing to listen to ideas to make improvements. Really pleased with how it looks on my sites as well. Bit of a bargain!

Lukáš H.

Lukáš H.

★★★★★

Ease of use and the number of possible integrations. Honestly I can't say there is anything I didn't like when using Boei.

Bikram K. S.

Bikram K. S.

★★★★★

Boei has been a time saver for me. I was looking for a way to integrate various social media chat options into my website so that my customers can contact me using the platform of their choice. I tried 3-4 other platforms but nothing came closer to the experience I finally got from Boei. Its WhatsApp and Google Map integration bought me over. I just wish it has support for Frase assistant and Gist assistant. Ease of use, and painless integration of various chat platforms. lacking integration with Frase and Gist and some of the labels are confusing.

Jay F.

Jay F.

★★★★★

I like that Boei is an AI that learns and continues improving by using our website's information to best answer user questions and guide them on our site. The ease of use is fantastic, requiring no coding or extensive setup work. I was able to have it running on our website in less than 30 minutes even with full customization. If I were to grade the setup ease on a scale of 1 to 10, I would give it an 11.

Ilias A.

Ilias A.

SEO Specialist

★★★★★

Boei is pretty straight-forward to setup. It is lightweight and converts website visitors into leads without over-effort. It simply works on autopilot, while you receive weekly reports on its performance with suggestions for improvement! After setting it up, I just have more leads. Simple.

Jon

Jon

★★★★★

I have followed the intuitive process to set this up on a number of my sites. It has always been easy and it has worked right out of the box. I like the fact that it is a simple widget that can be customized to any channels you wish to add.

Weboo.gr

Weboo.gr

★★★★★

Setting up Boei is a piece of cake. It's lightweight and does all the hard work for you — converting visitors into leads without too much effort. And, to top it off, you get weekly reports with recommendations on how to optimize performance! The support is direct and to the point, and its features are improving steadily.

Dieter Staudinger

Dieter Staudinger

★★★★★

Boei is the superglue that bonds together our communication with our leads and customers, in the channels they most value. Boei is simple to setup and easy to use. Our team loves Boei and we highly recommend you take a look how Boei can help up your communication game!

Jeremy Smith

Jeremy Smith

★★★★★

Boei is reliable, and brilliant at combining multiple tools together for taking care of prospects or customers. You can integrate tools you already use, plus add a few on their own. Great software.

Brendah Akoth

Brendah Akoth

★★★★★

Very great app! It does as it says and it's the most editable chat plugin compared to the others. A few days after installing it, I got inquiries and it opened my eyes to my audience. So it works and saves me time! Great automation partner!

Alexander Martenson

Alexander Martenson

★★★★★

I'm impressed with Boei. The application is simple and intuitive. Having this kind of availability for my prospects coming through my website is vital to my business.

Sheeny

Sheeny

★★★★★

Love this service. My customers can contact me with over a dozen different communication apps whatever they prefer so you never lose out on a customer that might be shy of say WhatsApp and use Viber instead.

Nuno

Nuno

★★★★★

Boei is a lightweight alternative to live chat plugins, talk to customers on their favorite channels. It has many integrations and you can use on WordPress, Shopify or any website using custom HTML. Not only Boei has good customer service but will also help yours.

Robert-Jan

Robert-Jan

CEO/Founder

★★★★★

Ruben has built an amazing and straightforward chat solution. Just let the client chose which option he wants to use! But it doesn't stop there. You can also add buttons that link to an external website, other pages on your website, integrate your chatbot, and so on. So simple, yet so powerful!

CyberCooker

CyberCooker

★★★★★

Nowadays, omnichannel offers us great advantages, but when we want to incorporate all the channels in our site we face a great dilemma: to include icons for each channel, generating visual saturation and confusion. It is here where Boei becomes a fantastic tool, since in a simple way it gives us the necessary order to provide our customers with a wide range of channels so that they can choose the one they feel most comfortable to communicate with us.

Eddine

Eddine

★★★★★

Boei is genuinely one of the most underrated tools on AppSumo. It's lightweight, super easy to install, and gives you so many options to connect with your website visitors. Whether it's WhatsApp, Messenger, email, or a simple contact form, Boei covers it all in one clean, customizable widget. What I love most is how versatile it is — it fits seamlessly with my site, doesn't slow things down, and caters to every visitor's preferred way of communication.

Jairo R.

Jairo R.

Account Executive

★★★★★

Excellent product and service. I can't complain about the level of support I've received. They are receptive to customer feedback and have a public roadmap.

Jaime M.

Jaime M.

Co-Founder

★★★★★

A simple and minimalistic tool with a lot of power! Displaying all of our contacts in a compact and easy to access way.

Stefan M.

Stefan M.

CEO

★★★★★

The integration of communication channels like WhatsApp, Facebook Messenger and Telegram as chat widgets on every page I like, the customizability and the very easy setup. Best Chat and Communication Widget I ever used.

Albert H.

Albert H.

Trainer

★★★★★

I used Replain before, but that is very complicated to manage. I searched for this solution for a long time and I really like it very much! Best solution for communication through your website!

Andres S.

Andres S.

Director

★★★★★

I use the tool on my website to get in touch with my visitors and without having to publish a form that could be abused by spammers. Communication is more fluent and direct as each user can choose their preferred channel to get in touch. Easy to use, many messaging options, customization, easy to implement on virtually any website, reports and analytics, fast to load.

Feature FAQ

Messenger Widget Features FAQ

What's included in the Messenger widget?

Messenger deep links, AI chatbot (2,000 messages/month), shared team inbox, built-in CRM, lead qualification, agent escalation, 50+ channels, customizable widget, GDPR compliance, and auto-translation in 95+ languages. All included at from $19/month.

How do Messenger deep links work?

Instead of loading Facebook's heavy SDK, Boei uses simple deep links. On mobile, clicking the button opens the Messenger app. On desktop, it opens Messenger.com. No cookies, no JavaScript SDK, no breakage with Facebook updates.

What happened to the Facebook Chat Plugin?

Facebook deprecated its official Chat Plugin in 2024. It required heavy SDK integration (200KB+), used cookies that conflicted with GDPR, and broke frequently with platform updates. Boei provides a modern, reliable alternative.

How does the AI chatbot work with Messenger?

The AI chatbot is trained on your website content, FAQs, and product catalog. When visitors start a Messenger conversation, the AI engages first: answering questions, qualifying leads, and capturing contact details. It escalates warm prospects to your team with a full summary.

What other channels can I add alongside Messenger?

50+ channels including WhatsApp, Instagram DM, Telegram, SMS, phone, email, AI chatbot, contact forms, and many more. All in one floating button.

How does the shared inbox work?

All Messenger conversations appear in a single shared inbox alongside every other channel. Each conversation shows an AI-generated summary. Agents can claim, respond, transfer, or escalate conversations. Round-robin and department-based routing distribute leads evenly.

Is the widget GDPR compliant?

Yes. Boei is a Dutch company with servers in Nuremberg (EU). The widget uses zero cookies and collects no personal data before a visitor clicks. Unlike the deprecated Chat Plugin, no cookie consent banner is needed. DPA available on request.

Can I customize the widget appearance?

Yes. Customize button colors, position (bottom-left or bottom-right), size, greeting message, quick-reply prompts, and branding. Show or hide on specific pages. Match your website's design system.

How many AI messages are included?

The Starter plan includes 2,000 AI messages per month. This covers conversations across all channels: Messenger, WhatsApp, website chat, and more. Additional messages available if needed.

What platforms is it compatible with?

Boei works on every website platform: WordPress, Shopify, Wix, Squarespace, Webflow, Framer, Joomla, PrestaShop, and 500+ more.

Install Messenger Widget on Your Platform

Step-by-step setup guides for every website builder

Try Every Messenger Feature Free for 7 Days

AI chatbot, shared inbox, CRM, 50+ channels. All included. No credit card required.

Enterprise? Schedule a demo →

✓ 7-day free trial • ✓ No credit card required • ✓ All features included • ✓ 5-minute setup

from 159 reviews