White-Label AI Chatbot Platform for Agencies

Sell AI chatbots to your clients under your own brand. Custom domain, your logo, your colors, your invoice. Client sub-accounts, one-click impersonation to help them, and modular per-client pricing so you keep the margin. Starts at $129/mo on the Business plan.

Custom domain and branding on every client widget
Sub-account management + one-click impersonation
Modular per-client pricing + volume discounts
Andrew Lee David S. Vance W. Grant Nitesh Manav
from 159 reviews

Built for Agencies That Sell Chatbots

$129

Business plan (annual), white-label + 10 chatbots

10

Client domains and chatbots on Business

1 click

Impersonate any sub-account to help clients

Modular

Per-client pricing with volume discounts

Why an Agency Wants a White-Label Chatbot

Marketing agencies, web-design shops, and freelance builders keep hitting the same wall. A client asks for "a chatbot", the agency evaluates the market, and every off-the-shelf platform either (a) leaves competitor branding on the widget, (b) charges per-seat so multi-client billing is a mess, or (c) has no proper sub-account model, so one client's questions can see another client's data.

Boei's white-label and agency features solve that stack. The chatbot loads from your subdomain, wears your logo and brand colours, and bills through your account. Every client sits in their own sub-account with isolated data and their own trained knowledge base. When a client emails support, you can impersonate the sub-account in one click, fix the issue, and hand it back without exposing platform internals.

Pricing is modular per client with volume discounts, so a 10-client roster does not force you onto an enterprise contract. See full pricing for base tiers.

Three Agency Models Boei Fits

Whether you sell chatbots as a standalone service or bundle them into retainers.

Marketing Agency Reselling to SMBs

Your clients are dentists, plumbers, restaurants, ecommerce stores. You bundle a branded AI chatbot into monthly retainers. Boei handles the software; you keep the client relationship and the margin.

  • One agency account, many client sub-accounts
  • Retainer bundling ($X/mo including chatbot)
  • White-label widget with your brand
  • Client-level analytics for QBR decks

Web Design & Development Shop

You build websites and want to offer AI chatbots as an add-on service. Ship one script tag inside your standard build, configure the client's knowledge base, and add a recurring line item to your invoice.

  • 5-minute install per client site
  • Auto-train on client website content
  • Custom domain per client
  • Optional client hand-off with your branding intact

Freelancer / Solo Consultant

You build chatbots for local businesses as a productised service. Start on Business ($129/mo) with 10 client chatbots included, upgrade to Scale when you outgrow it.

  • 10 client chatbots on the Business plan
  • Add extra chatbots at $6/mo (annual)
  • Modular per-client pricing
  • One-click impersonation for client support

White-Label & Agency Features

Every feature listed here exists in Boei today. No vaporware.

Custom Domain (CNAME)

Chatbot loads from your own subdomain (chat.youragency.com) instead of a Boei domain. Included on Business ($129/mo annual) and above.

White-Label Branding

Your logo, your colours, your product name in the widget UI. "Powered by Boei" removed. Agency primary colour inherits down to all sub-account widgets automatically.

Client Sub-Accounts

Each client sits in an isolated sub-account with their own team, knowledge base, and conversation history. Data is not visible across clients.

One-Click Impersonation

When a client needs help, log into their sub-account from the agency dashboard in one click. Fix the issue, exit, and the client never sees an operator name they do not recognise.

Chatbot Ownership Transfer

Move a chatbot from one sub-account to another (e.g., client leaves and takes the chatbot with them, or you spin off a chatbot you built into a client's own Boei account). Clean hand-off, no data loss.

Modular Per-Client Pricing

Volume discounts stack as you add clients. Trial sub-accounts let you onboard a prospect before they sign. Talk to us for the current agency rate card.

Billing Permission Delegation

Give a client sub-account owner access to their own billing without exposing your agency master billing. Useful when a client wants to pay Boei directly at cost.

Audit Log of Agency Actions

Every impersonation, ownership transfer, billing change, and permission edit is logged. Defensible if a client asks who touched what.

Agency Pricing

The Business plan at $129/mo (annual) is the entry point for agency use. It includes 10 domains, 10 chatbots, white-label branding, custom domain, and branding removal. Enough to run a small book of clients out of the box.

Scale at $229/mo (annual) adds custom DPA (signed by your legal team), 99.5% uptime SLA, and priority support. Recommended once you have compliance-driven clients or 15+ active chatbots.

Beyond that, Boei offers modular per-client pricing with volume discounts. Extra chatbots run $6/mo (annual) each. Extra domains $15/mo. Extra agents $6/mo (annual). Trial sub-accounts let you onboard a prospect at zero cost before they convert.

See the standard pricing page for base tier details. For volume-priced agency rate cards beyond 10 clients, contact us.

Agency Program vs. Affiliate Program

Boei runs two separate partner tracks and they solve different problems:

  • White-Label / Agency (this page): You resell Boei to your clients under your own brand. You hold the client relationship, run the sub-accounts, and price at whatever margin you want on top of your Boei cost. Best for agencies that treat the chatbot as part of their own product.
  • Affiliate Program (/affiliate): You refer new customers directly to Boei and earn a commission on their signup. No client management, no sub-accounts. Best for content creators, review sites, and consultants who recommend Boei but do not want to run client accounts.

Pick the one that matches how you actually work with clients. You can run both in parallel if some referrals prefer to buy from Boei direct.

What Agencies and Resellers Say

Agency & White-Label FAQ

Which Boei plan do I need for white-label?

The Business plan at $129/mo (annual) includes white-label branding, custom domain, branding removal, 10 domains, and 10 chatbots. Enough to run a small agency book from day one. Scale ($229/mo annual) adds custom DPA and 99.5% uptime SLA if you have compliance-driven clients.

Can I put the chatbot on my own subdomain?

Yes. Business and Scale plans support custom domain (CNAME). Your client widgets load from chat.youragency.com or whichever subdomain you configure, not from a Boei domain. No visible Boei URL in the widget's network calls.

How do client sub-accounts work?

Each client sits in an isolated sub-account with its own team, chatbot, knowledge base, and conversation history. Clients cannot see each other's data. From your agency dashboard you can create sub-accounts, transfer chatbot ownership, and impersonate a sub-account in one click when a client needs help.

Is the pricing per client or a flat agency fee?

It is modular. The Business plan gives you 10 chatbots and 10 domains for $129/mo (annual). Extra chatbots are $6/mo (annual) each. Extra domains $15/mo. Extra agents $6/mo (annual). Volume discounts apply as you scale. Trial sub-accounts let you onboard a prospect without paying until they convert. For a specific rate card beyond 10 clients, contact us.

Can a client take their chatbot with them if they leave?

Yes. Chatbot ownership transfer moves a chatbot (and its full knowledge base, conversation history, and settings) from your agency sub-account into a Boei account that the client owns directly. Clean hand-off, no data loss, and Boei bills them directly from that point.

What is the difference between the agency program and the affiliate program?

The agency / white-label program (this page) is for reselling Boei to your clients under your own brand and running their sub-accounts. The affiliate program is for referring customers directly to Boei and earning a commission. You can run both in parallel if some referrals prefer to buy from Boei directly.

Do you have a Dutch agency page?

Yes. The Dutch agency page covers the same features for Dutch-speaking agencies. Both English (this hub) and Dutch pages are supported; they are not redirects of each other.

Do you support billing permission delegation?

Yes. You can grant a client sub-account owner access to their own billing without exposing your agency's master billing. Useful when a client wants to pay Boei directly at cost while the agency retains service ownership.

Start Reselling Boei to Your Clients This Week

Business plan at $129/mo (annual) includes white-label, custom domain, and 10 client chatbots. Book an agency call to walk through the sub-account model and the current agency rate card.

$129/mo Business (annual), white-label + 10 chatbots • No credit card required • Modular per-client pricing beyond 10 • GDPR + free DPA on every plan