WhatsApp AI Agent & Chat Widget for Webflow

Your WhatsApp chat widget comes with a built-in AI agent. It doesn't wait for questions — it qualifies visitors, asks about budget, timeline, and needs, captures contact details, and scores lead intent. Warm prospects get routed to your team with a full conversation summary. Cold leads stay nurtured automatically.

Asks qualifying questions based on your sales process
Captures name, email, phone, and company details mid-conversation
Scores lead intent so your team focuses on hot prospects
Hands warm leads to agents with full context + AI summary
Trained on your website, PDFs, pricing, and FAQs

WhatsApp AI

Hi! I'm looking for a solution for my team of 12.

Great! What's your main goal — lead capture, customer support, or both? I'll match you with the right plan.

Shared inbox showing WhatsApp conversations with AI summary and agent handoff

When a prospect is ready to buy, the AI doesn't keep chatting — it escalates. Your sales team gets the lead in a shared inbox with the full WhatsApp conversation and an AI-generated summary: who they are, what they need, and how warm they are. One click to take over.

AI escalates warm leads to your team automatically
Agents see full conversation + AI summary in shared inbox
Take over any WhatsApp chat with one click
Round-robin or department-based routing across agents
Leads flow into built-in CRM pipeline automatically

What Webflow Users Say

David K.

CEO Small-Business (50 or fewer emp.)

What do you like best about Boei? I'm giving 10 points. Why? This app is super easy. You can configure your chat widget in 5 minutes, add a JS script to your "header" in your theme and wooollaaa done. Nothing hard. We have been using Boei mainly for small corporate websites. It really solves our need to have a small chat widget which does not add up 150Kb and XXXXX JS scripts. It's really lightweight and it does not affect your website speed.

Seif Ahmed

@seif588

I have been using Boei for over a year. It is very simple yet effective to implement it. Support is great - Ruben is always responsive and helpful. The product has also added new features which I have not yet needed but good to know Ruben is always working hard to add value to users of Boei. I am sure there are other similar solutions but for the price, support and features (and future updates), this is a great value.

Neu

@siddharthaneu

Ruben has been consistent with Boei and made a lot of improvements! All the best brother!

Irfan

@mak_web_media

I have been using BOEI for over a year and absolutely amazed with the growth and new features. I recommend BOEI to anyone who is looking to increase website engagement with multiple communication channels.

Peter C

@peter_c1

Great founder Ruben , responds personally to emails, and always looking to improve Boei.

Andrew Lee

@fromlife89

It's a great tool especially for managing multiple websites and agencies.

Grzegorz G.

I have a quick chat on each page, so it simplifies the way my clients can get in touch with me. It was very easy to implement and they continue to improve this software and are open to feedback. An easy way to add a communication widget to the website. I like best that it supports Messenger and Whatsaap, phone, email and live chat and it is easy to translate for multilingual pages. I can't think about real drowbacks. The [SENSITIVE CONTENT] reply all the support questions quickly and effectively, they are open to feedback. I had no issues at all with this software. Maybe if they could add some protection against spammers if you use the contact form and in some future add a chatbot, that would be fantastic.

Joshua G.

I was looking for a chat app to easily communicate with my customers. I didn't want to install anything overly complex and I just wanted something that worked within minutes. After briefly using Boei, I knew it was right for me. It's super lightweight and easy to use, plus it has all the chat bots that you might need! Highly recommend to anyone looking for something simple. I wish there was a better UI or more design options.

Ronald D.

Director Small-Business (50 or fewer emp.)

What do you like best about Boei? Simple, easy to use and implement with little technical support What do you dislike about Boei? Logo deisgns can be improved and some customization of logos of different widgets What problems is Boei solving and how is that benefiting you? On multiple sites, users require different feedback channels. This allows simple customization

Fahd T.

Founder Small-Business (50 or fewer emp.)

What do you like best about Boei? The best part is the simplicity of the product and ease of use. What do you dislike about Boei? The weak part is the lack of depth for advanced users. What problems is Boei solving and how is that benefiting you? Helps capture visitors using different communication channels under one platform.

David S.

CEO/Founder Small-Business (50 or fewer emp.)

What do you like best about Boei? It's extremely easy to gather different communication channels under one UI, simplifying the contact process for users, which is essential because it allows us to meet our clients via their preferred method (and not the one we impose on them) What do you dislike about Boei? I wish they had more design options to make it less standard amongst different websites. Another thing that could be better is the speed at which new integrations are added; it could be faster. What problems is Boei solving and how is that benefiting you? Some users prefer contact forms, other live chats, other Instagram/facebook DmS, ETC. Boei allows us to display all these channels in a simplified and unified manner.

Vance W.

We have been using Boei for many clients over the past year and the impact on the page speed is negligible and helps convert website visitors to warm leads. Ease of deployment, lightweight code, and overall flexibility and functionality. The form component isn't exactly flexible and extensive enough for most uses so we often have to use another form solution.

Julien V.

Développeur d'e-commerce Small-Business (50 or fewer emp.)

What do you like best about Boei? Lightweight, opens instantly, lot of features (whatsapp, messenger, contact form, links) What do you dislike about Boei? Not including a built-in chat app, more design customizations could be good What problems is Boei solving and how is that benefiting you? Allowing website visitors to contact us through their preferred channel (whatsapp, phone call, etc)

Grant

I'm a tech noob, but Boei was super easy to install on my site. I've added several options for contacting me through different channels, links to questionnaires / contact forms, and links to my socials... It's so much more than just a chat button, which is awesome!

Hansie

Works great, nice variation of apps

David K.

CEO Small-Business (50 or fewer emp.)

Seif Ahmed

@seif588

Neu

@siddharthaneu

Ruben has been consistent with Boei and made a lot of improvements! All the best brother!

Irfan

@mak_web_media

Peter C

@peter_c1

Great founder Ruben , responds personally to emails, and always looking to improve Boei.

Chandra Kusuma

The greatest chat widget for websites I have ever tried. It's quite light and not reduce the site loading speed. Quite easy to install on any type of sites/CMS platform. The features and integrations is continuously developed. The support Ruben and his team provide is the best. Easily number one pick.

Pepe

This is a great way to chat with visitors on their favorite channels. I really like this because it's simple to implement. It's also easy to find new integrations because there are many channels to choose from (Line, WhatsApp, Email, Contact form, etc.). Ruben, the founder, is also a great guy, always listening to users requests and feedbacks.

Arjun E.

Boei is very easy to customize and install on my platforms. Sub-accounts have not yet arrived, and it's very important for my clients' use.

José Manuel D.

Very easy to install and use. A lot of options of contact. User doesn´t have an option to close or make it dissappear from a site (if they dont want or need to contact(

Cristian Trappolini

I want to leave this review because I want to tell you 2 important things: one is that those who don't speak English well often find themselves having to live with Google Translate as their best friend, and the other is that BOEI is fantastic, simple and intuitive even for those who don't speak English well. I am really enthusiastic about the ease of use from the first time, which I rarely find in a similar app. Personally I recommend it to everyone!

Daniel Gyger

A must for simplicity and efficiency. To test it is to approve it, in any case we can only recommend it.

Nitesh Manav

It's a light-weight, easy to set-up and use. It increases conversions by talking to visitors on their favorite channels. Above this, it's also cookie-free and GDPR proof which makes it more light-weight and secure.

Renaat Sioncke

Boei.helps is an easy-to-use app to connect a support/help icon to your website. I just set up four websites with different social media links, all in no time. Boei helps to customize and speed up my website building work-flow.

Fran Tully

Very happy to give 5 Stars for this plugin. Over 70% of my business enquiries are coming from Smartphone users based on my Google Analytics. Boei allows those users to contact me on their preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. It's a pop up with a GIF that looks great on my site. And it gives the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now, and I am very happy to recommend. I would try the free version first so you are sure. Thanks Fran

Proinsias M.

It was very easy to configure and setup on my website. The only issue I had to deal with was to decide what channels not to include in the pop up on the website. I need to be clear what are the essential channels to include for each site that I design. Very happy to give Top Marks to this Plugin. Most of my business enquiries are coming from Smartphone users based on my Analytics. Boei allows those users in particular contact me on the preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. Its a pop up and also give the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now and I am very happy to recommend. I need to make sure I am not including channel options that are not relevant, so I need to be sure of my target audience to avoid clutter when the pop up is activated.

Gavin S.

It makes it easier for website visitors to engage with me on the channel of their choice. Installing Boei was simple, took less than 5 minutes, and I was up and running. What I liked is that you can install it on Wordpress, HTML, and even on other page builders. You can use it with WhatsApp, Telegram, Live chat, Facebook messenger, or any combination of them at once so that visitors can pick the channel they're most comfortable with. None at the moment, everything is working as it should be.

Sara Hall

How is this possible? I have been searching for a service like boei, without success for over a year. What magic is this? Isn't set up supposed to be supremely complicated, involving a coding degree, extensive technical knowledge and possibly a miracle? Boei just works. It works so well I was suspicious of it for nearly a whole week, sending endless texts and emails to myself in utter disbelief, when it failed to keel over! Set up is straight forward, easy and takes minutes. Seriously, I cannot recommend Boei enough.

Mike Foston

Just about as easy as it gets. It uses all the ways you already have to connect to you, lets your customers choose how they want to connect, and doesn't give you another place to check for messages. Has plenty of configuration options, and support has been very responsive, and willing to listen to ideas to make improvements. Really pleased with how it looks on my sites as well. Bit of a bargain!

Lukáš H.

Ease of use and the number of possible integrations. Honestly I can't say there is anything I didn't like when using Boei.

Bikram K. S.

Boei has been a time saver for me. I was looking for a way to integrate various social media chat options into my website so that my customers can contact me using the platform of their choice. I tried 3-4 other platforms but nothing came closer to the experience I finally got from Boei. Its WhatsApp and Google Map integration bought me over. I just wish it has support for Frase assistant and Gist assistant. Ease of use, and painless integration of various chat platforms. lacking integration with Frase and Gist and some of the labels are confusing.

Chandra Kusuma

Pepe

Arjun E.

Boei is very easy to customize and install on my platforms. Sub-accounts have not yet arrived, and it's very important for my clients' use.

José Manuel D.

Very easy to install and use. A lot of options of contact. User doesn´t have an option to close or make it dissappear from a site (if they dont want or need to contact(

Your WhatsApp Widget, Your Brand

WhatsApp chat widget showing branding options, quick-reply prompts, lead capture form, and agent routing

Compare Options

Boei vs Other Webflow WhatsApp Options

Webflow has no native WhatsApp integration — here's how Boei compares to alternatives

Feature	Boei	Elfsight Embed	Crisp	Manual Zapier
AI agent	✓	✗	✗	✗
Lead qualification & scoring	✓	✗	✗	✗
Shared team inbox	✓	✗	✓ (chat only)	✗
Agent escalation with AI summary	✓	✗	✗	✗
Built-in CRM	✓	✗	✗	Requires CRM
WhatsApp channel	✓	✓	✗	Complex setup
Channels included	50+	1	Live chat only	Per-zap
Price	€14/mo	€6-20/mo	Free-€95/mo	€20+/mo
Setup time	5 minutes	10 min	10 min	1-2 hours

Bottom line: Webflow has no native WhatsApp solution. Elfsight adds a button but no AI, no inbox, no CRM. Crisp offers live chat but not WhatsApp AI sales. Manual Zapier flows are fragile and expensive. Boei gives you an AI agent, shared inbox, and CRM — paste one code snippet and you're live.

Quick Setup

Install WhatsApp AI Agent on Webflow

From setup to your first qualified lead in under 5 minutes

Copy installation code

In your Boei dashboard, open your widget and click the Install tab. Select Webflow and copy the installation code.

Tip: The Install tab also offers a landing page link, QR code, and iframe embed.

Go to Webflow

Log in to your Webflow account and open your dashboard.
Go to Settings of your site by clicking the dots on the right bottom.
Click Custom Code.
Paste the Boei code from step 2 in the Footer code area. If there is already some code there, paste the Boei code below that.

Click Save and then Publish to see the changes on your live site.

Congrats, you are done!

Webflow Features

Built for Webflow Sites

AI agent that respects your custom design and interactions

🤖

AI Learns Your CMS Content

Trained on your Webflow CMS collections — portfolio items, service pages, case studies, blog posts. Answers questions with accurate, sourced information.

📥

Shared Team Inbox

All WhatsApp conversations in one inbox. AI escalates warm leads with full context and AI summary. Perfect for agencies managing multiple client inquiries.

📊

Built-in CRM Pipeline

Leads flow into CRM automatically. Track every deal from first WhatsApp message to close — no Zapier or Make automation needed.

⚡

Works with Interactions

Loads asynchronously. Won't interfere with Webflow Interactions, scroll animations, or Lottie files. Under 50KB, no PageSpeed impact.

🛒

Webflow E-commerce Ready

AI qualifies buyers on product pages, answers questions about specs and availability, and routes purchase-ready visitors to your team.

📱

50+ Channels Included

WhatsApp, Messenger, Instagram DM, email, phone, contact forms — all in one widget, one inbox, one CRM. €14/month for everything.

🌍

Auto-Translation

AI conversations auto-translate to 95+ languages. Qualify international leads from your multi-language Webflow site.

🔒

GDPR Compliant

Dutch company, Amsterdam servers. No cookies, full GDPR compliance. Meets the standards agencies need for EU client projects.

How Webflow Sites Convert with WhatsApp AI

AI qualifies leads and routes them to your team — across Webflow use cases

Agency & Freelance Sites

AI pre-qualifies project inquiries by asking about scope, budget, timeline, and tech requirements. Serious clients get routed to you with a full brief — before the first discovery call.

AI qualifies by project scope and budget range
Captures requirements from CMS-driven service pages
Warm leads escalated with AI-written brief
CRM tracks every inquiry through your pipeline

SaaS & Startup Landing Pages

AI qualifies demo requests and trial signups, asking about team size, use case, and current tools. Product-qualified leads get routed to sales with intent scores.

AI asks about team size, use case, and budget
Captures company details mid-conversation
Routes product-qualified leads to sales team
Tracks conversion from visitor to qualified lead

Webflow E-commerce

AI answers product questions, checks availability, and detects purchase intent. Warm buyers get routed to your team with the product and readiness score attached.

AI trained on product CMS collections
Qualifies purchase intent automatically
Routes ready-to-buy visitors to sales
Leads flow into CRM with product interest

Building Webflow sites for clients? Add Boei to every project in minutes. AI qualifies leads from client portfolios, service pages, and landing pages — routing warm prospects to the client's team with full context. One dashboard to manage WhatsApp across all client sites.

Add to any client site via Project Settings → Custom Code
AI trains on each client's unique content and services
Leads route to client's team with AI qualification summary
Built-in CRM tracks each client's pipeline separately
White-label option available for agency branding
One Boei account manages multiple client sites

Webflow agency WhatsApp AI Agent dashboard

Pro Tips

Get More Qualified Leads on Webflow

Train AI on Your CMS Collections

Enter your Webflow URL and the AI learns your portfolio items, service pages, case studies, and pricing. It qualifies leads based on your actual offerings.

Use Page-Level Targeting

Show different qualifying questions on portfolio pages vs pricing pages vs blog posts. Display conditions let you tailor the AI conversation to visitor intent.

Set Up Client-Specific Routing

Agencies: route leads to the right client team automatically. Each client's leads flow into their own CRM pipeline with separate inbox access.

Add to Webflow Staging Too

Test your AI agent on webflow.io staging before publishing. Same Custom Code embed works on both staging and production domains.

Your AI Sells on 50+ Channels

Same AI, same inbox, same CRM — across every channel your prospects use

Facebook Messenger

Instagram DM

Email

Phone Calls

Contact Forms

Questions?

Webflow WhatsApp AI Agent FAQ

How does the AI agent work on Webflow?

When a visitor messages your WhatsApp from your Webflow site, the AI engages immediately — asking qualifying questions, capturing contact details, and scoring intent. It's trained on your Webflow pages and CMS collections. When a lead is warm, it escalates to your team in the shared inbox with the full conversation and an AI summary.

How do I install it on Webflow?

Go to your Webflow Project Settings → Custom Code → Head Code. Paste the Boei snippet, publish your site, and your AI agent is live. Takes under 5 minutes. See our Webflow installation guide.

Does it work with Webflow CMS collections?

Yes. The AI trains on your entire Webflow site including CMS collections — portfolio items, services, case studies, blog posts. It answers questions about your dynamic content with accurate, sourced information.

Will it interfere with my Webflow Interactions?

No. Boei loads asynchronously after your page content. It won't interfere with Webflow Interactions, scroll animations, Lottie files, or any custom JavaScript. Under 50KB, no PageSpeed impact.

What does it cost?

Boei Pro is €14/month and includes the WhatsApp AI agent, 2,000 AI messages, shared inbox, built-in CRM, 50+ channels, and unlimited team seats. Start with a 7-day free trial — no credit card required.

Can agencies use it across multiple client sites?

Yes. Add Boei to any client Webflow project via Custom Code. Each client site trains its own AI, has its own inbox, and its own CRM pipeline. White-label option available.

Does it work with Webflow E-commerce?

Yes. AI qualifies buyers on product pages, answers questions about specs and availability, and routes purchase-ready visitors to your sales team with full context.

Is it GDPR compliant?

Yes. Boei is a Dutch company with servers in Amsterdam (EU). No cookies, full GDPR compliance, DPA available. Meets the standards agencies need for EU client projects.

Put Your WhatsApp AI Agent to Work on Webflow

AI qualifies leads on WhatsApp 24/7, shared inbox for your team, built-in CRM — from €14/month.

View Demo

7-day free trial • No credit card required • 5-minute setup • No plugins needed

from 159 reviews