WhatsApp AI Agent & Chat Widget for Wix

Your WhatsApp chat widget comes with a built-in AI agent. It doesn't wait for questions: it qualifies visitors, asks about budget, timeline, and needs, captures contact details, and scores lead intent. Warm prospects get routed to your team with a full conversation summary. Cold leads stay nurtured automatically.

Asks qualifying questions based on your sales process
Captures name, email, phone, and company details mid-conversation
Scores lead intent so your team focuses on hot prospects
Hands warm leads to agents with full context + AI summary
Trained on your website, PDFs, pricing, and FAQs

WhatsApp AI

Hi! I'm looking for a solution for my team of 12.

Great! What's your main goal: lead capture, customer support, or both? I'll match you with the right plan.

Shared inbox showing WhatsApp conversations with AI summary and agent handoff

When a prospect is ready to buy, the AI doesn't keep chatting. It escalates. Your sales team gets the lead in a shared inbox with the full WhatsApp conversation and an AI-generated summary: who they are, what they need, and how warm they are. One click to take over.

AI escalates warm leads to your team automatically
Agents see full conversation + AI summary in shared inbox
Take over any WhatsApp chat with one click
Round-robin or department-based routing across agents
Leads flow into built-in CRM pipeline automatically

What Wix Users Say

David K.

CEO Small-Business (50 or fewer emp.)

What do you like best about Boei? I'm giving 10 points. Why? This app is super easy. You can configure your chat widget in 5 minutes, add a JS script to your "header" in your theme and wooollaaa done. Nothing hard. We have been using Boei mainly for small corporate websites. It really solves our need to have a small chat widget which does not add up 150Kb and XXXXX JS scripts. It's really lightweight and it does not affect your website speed.

Seif Ahmed

@seif588

I have been using Boei for over a year. It is very simple yet effective to implement it. Support is great - Ruben is always responsive and helpful. The product has also added new features which I have not yet needed but good to know Ruben is always working hard to add value to users of Boei. I am sure there are other similar solutions but for the price, support and features (and future updates), this is a great value.

Neu

@siddharthaneu

Ruben has been consistent with Boei and made a lot of improvements! All the best brother!

Irfan

@mak_web_media

I have been using BOEI for over a year and absolutely amazed with the growth and new features. I recommend BOEI to anyone who is looking to increase website engagement with multiple communication channels.

Peter C

@peter_c1

Great founder Ruben , responds personally to emails, and always looking to improve Boei.

Andrew Lee

@fromlife89

It's a great tool especially for managing multiple websites and agencies.

Grzegorz G.

I have a quick chat on each page, so it simplifies the way my clients can get in touch with me. It was very easy to implement and they continue to improve this software and are open to feedback. An easy way to add a communication widget to the website. I like best that it supports Messenger and Whatsaap, phone, email and live chat and it is easy to translate for multilingual pages. I can't think about real drowbacks. The [SENSITIVE CONTENT] reply all the support questions quickly and effectively, they are open to feedback. I had no issues at all with this software. Maybe if they could add some protection against spammers if you use the contact form and in some future add a chatbot, that would be fantastic.

Joshua G.

I was looking for a chat app to easily communicate with my customers. I didn't want to install anything overly complex and I just wanted something that worked within minutes. After briefly using Boei, I knew it was right for me. It's super lightweight and easy to use, plus it has all the chat bots that you might need! Highly recommend to anyone looking for something simple. I wish there was a better UI or more design options.

Ronald D.

Director Small-Business (50 or fewer emp.)

What do you like best about Boei? Simple, easy to use and implement with little technical support What do you dislike about Boei? Logo deisgns can be improved and some customization of logos of different widgets What problems is Boei solving and how is that benefiting you? On multiple sites, users require different feedback channels. This allows simple customization

Fahd T.

Founder Small-Business (50 or fewer emp.)

What do you like best about Boei? The best part is the simplicity of the product and ease of use. What do you dislike about Boei? The weak part is the lack of depth for advanced users. What problems is Boei solving and how is that benefiting you? Helps capture visitors using different communication channels under one platform.

David S.

CEO/Founder Small-Business (50 or fewer emp.)

What do you like best about Boei? It's extremely easy to gather different communication channels under one UI, simplifying the contact process for users, which is essential because it allows us to meet our clients via their preferred method (and not the one we impose on them) What do you dislike about Boei? I wish they had more design options to make it less standard amongst different websites. Another thing that could be better is the speed at which new integrations are added; it could be faster. What problems is Boei solving and how is that benefiting you? Some users prefer contact forms, other live chats, other Instagram/facebook DmS, ETC. Boei allows us to display all these channels in a simplified and unified manner.

Vance W.

We have been using Boei for many clients over the past year and the impact on the page speed is negligible and helps convert website visitors to warm leads. Ease of deployment, lightweight code, and overall flexibility and functionality. The form component isn't exactly flexible and extensive enough for most uses so we often have to use another form solution.

Julien V.

Développeur d'e-commerce Small-Business (50 or fewer emp.)

What do you like best about Boei? Lightweight, opens instantly, lot of features (whatsapp, messenger, contact form, links) What do you dislike about Boei? Not including a built-in chat app, more design customizations could be good What problems is Boei solving and how is that benefiting you? Allowing website visitors to contact us through their preferred channel (whatsapp, phone call, etc)

Grant

I'm a tech noob, but Boei was super easy to install on my site. I've added several options for contacting me through different channels, links to questionnaires / contact forms, and links to my socials... It's so much more than just a chat button, which is awesome!

Hansie

Works great, nice variation of apps

David K.

CEO Small-Business (50 or fewer emp.)

Seif Ahmed

@seif588

Neu

@siddharthaneu

Ruben has been consistent with Boei and made a lot of improvements! All the best brother!

Irfan

@mak_web_media

Peter C

@peter_c1

Great founder Ruben , responds personally to emails, and always looking to improve Boei.

Chandra Kusuma

The greatest chat widget for websites I have ever tried. It's quite light and not reduce the site loading speed. Quite easy to install on any type of sites/CMS platform. The features and integrations is continuously developed. The support Ruben and his team provide is the best. Easily number one pick.

Pepe

This is a great way to chat with visitors on their favorite channels. I really like this because it's simple to implement. It's also easy to find new integrations because there are many channels to choose from (Line, WhatsApp, Email, Contact form, etc.). Ruben, the founder, is also a great guy, always listening to users requests and feedbacks.

Arjun E.

Boei is very easy to customize and install on my platforms. Sub-accounts have not yet arrived, and it's very important for my clients' use.

José Manuel D.

Very easy to install and use. A lot of options of contact. User doesn´t have an option to close or make it dissappear from a site (if they dont want or need to contact(

Cristian Trappolini

I want to leave this review because I want to tell you 2 important things: one is that those who don't speak English well often find themselves having to live with Google Translate as their best friend, and the other is that BOEI is fantastic, simple and intuitive even for those who don't speak English well. I am really enthusiastic about the ease of use from the first time, which I rarely find in a similar app. Personally I recommend it to everyone!

Daniel Gyger

A must for simplicity and efficiency. To test it is to approve it, in any case we can only recommend it.

Nitesh Manav

It's a light-weight, easy to set-up and use. It increases conversions by talking to visitors on their favorite channels. Above this, it's also cookie-free and GDPR proof which makes it more light-weight and secure.

Renaat Sioncke

Boei.helps is an easy-to-use app to connect a support/help icon to your website. I just set up four websites with different social media links, all in no time. Boei helps to customize and speed up my website building work-flow.

Fran Tully

Very happy to give 5 Stars for this plugin. Over 70% of my business enquiries are coming from Smartphone users based on my Google Analytics. Boei allows those users to contact me on their preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. It's a pop up with a GIF that looks great on my site. And it gives the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now, and I am very happy to recommend. I would try the free version first so you are sure. Thanks Fran

Proinsias M.

It was very easy to configure and setup on my website. The only issue I had to deal with was to decide what channels not to include in the pop up on the website. I need to be clear what are the essential channels to include for each site that I design. Very happy to give Top Marks to this Plugin. Most of my business enquiries are coming from Smartphone users based on my Analytics. Boei allows those users in particular contact me on the preferred social Channel with one click. I also can follow up on that channel later or over time with the conversion thread preserved. Its a pop up and also give the prospective client the opportunity to fill out a standard contact form as well. I am implementing it on all my sites now and I am very happy to recommend. I need to make sure I am not including channel options that are not relevant, so I need to be sure of my target audience to avoid clutter when the pop up is activated.

Gavin S.

It makes it easier for website visitors to engage with me on the channel of their choice. Installing Boei was simple, took less than 5 minutes, and I was up and running. What I liked is that you can install it on Wordpress, HTML, and even on other page builders. You can use it with WhatsApp, Telegram, Live chat, Facebook messenger, or any combination of them at once so that visitors can pick the channel they're most comfortable with. None at the moment, everything is working as it should be.

Sara Hall

How is this possible? I have been searching for a service like boei, without success for over a year. What magic is this? Isn't set up supposed to be supremely complicated, involving a coding degree, extensive technical knowledge and possibly a miracle? Boei just works. It works so well I was suspicious of it for nearly a whole week, sending endless texts and emails to myself in utter disbelief, when it failed to keel over! Set up is straight forward, easy and takes minutes. Seriously, I cannot recommend Boei enough.

Mike Foston

Just about as easy as it gets. It uses all the ways you already have to connect to you, lets your customers choose how they want to connect, and doesn't give you another place to check for messages. Has plenty of configuration options, and support has been very responsive, and willing to listen to ideas to make improvements. Really pleased with how it looks on my sites as well. Bit of a bargain!

Lukáš H.

Ease of use and the number of possible integrations. Honestly I can't say there is anything I didn't like when using Boei.

Bikram K. S.

Boei has been a time saver for me. I was looking for a way to integrate various social media chat options into my website so that my customers can contact me using the platform of their choice. I tried 3-4 other platforms but nothing came closer to the experience I finally got from Boei. Its WhatsApp and Google Map integration bought me over. I just wish it has support for Frase assistant and Gist assistant. Ease of use, and painless integration of various chat platforms. lacking integration with Frase and Gist and some of the labels are confusing.

Chandra Kusuma

Pepe

Arjun E.

Boei is very easy to customize and install on my platforms. Sub-accounts have not yet arrived, and it's very important for my clients' use.

José Manuel D.

Very easy to install and use. A lot of options of contact. User doesn´t have an option to close or make it dissappear from a site (if they dont want or need to contact(

Your WhatsApp Widget, Your Brand

WhatsApp chat widget showing branding options, quick-reply prompts, lead capture form, and agent routing

Compare Options

Boei vs Wix Native Options vs Elfsight

See why Wix users choose Boei for professional WhatsApp AI sales

Feature	Boei	Wix Native	Elfsight	WhatsApp CRM Apps
AI agent	✓	✗	✗	✗
Lead qualification & scoring	✓	✗	✗	✗
Shared team inbox	✓	✗	✗	✗ Limited
Agent escalation with AI summary	✓	✗	✗	✗
Built-in CRM	✓	✗	✗	Yes (complex)
Floating widget (desktop + mobile)	✓	Mobile only	✓	✗ Limited
Channels included	50+	1	1-3	1-5
Price	€14/mo	Free	€6-20/mo	€20+/mo
Setup time	5 minutes	2 min	10 min	30+ min

Bottom line: Wix's native WhatsApp is just a click-to-chat link: no AI, no widget on desktop, no inbox, no CRM. Elfsight adds a widget but no AI qualification, no inbox, no CRM. Boei gives you an AI agent that qualifies leads, a shared inbox for your team, and a built-in CRM. All for €14/month.

Quick Setup

Install WhatsApp AI Agent on Wix

From setup to your first qualified lead in under 5 minutes

Copy installation code

In your Boei dashboard, open your widget and click the Install tab. Select Wix and copy the installation code.

Tip: The Install tab also offers a landing page link, QR code, and iframe embed.

Log in to Wix

Open Wix and go to Settings -> Custom Code.

Go to Settings in your site's dashboard.
Click the Custom Code tab in the Advanced section.

Go to settings and install the Boei code snippet

Click + Add Custom Code at the top right.
Paste the code snippet in the text box. See step 2 above for the Boei code.
Enter a name for your code.
Select an option under Add Code to Pages: All pages
Choose where to place your code under Place Code in:. Body - end

Note that Wix does not allow code scripts on all account types; you may need to upgrade.

Save

Click Apply in Wix. Congrats, you are done!

Wix Features

Built for Wix Websites

AI agent that works perfectly with your Wix setup

🤖

AI Lead Qualification

AI asks qualifying questions, captures contact details, and scores lead intent. Trained on your Wix site content, services, and FAQs.

📥

Shared Team Inbox

All WhatsApp conversations in one inbox. AI escalates warm leads with full context and AI summary. Agents take over with one click.

📊

Built-in CRM Pipeline

Leads flow into CRM automatically. Track every deal from first message to close without third-party tools.

💬

Floating Chat Widget

Professional floating widget on desktop and mobile. Unlike Wix's Quick Action Bar which is mobile-only.

📱

50+ Channels Included

WhatsApp, Messenger, Instagram DM, Telegram, SMS, phone, contact forms: all in one widget, one inbox, one CRM.

🔄

Wix Chat Compatible

Works alongside Wix Chat and Wix Inbox. WhatsApp leads via Boei, live chat via Wix. All leads tracked in one CRM.

🌍

Auto-Translation

AI conversations auto-translate to 95+ languages. Qualify international leads effortlessly.

🔒

GDPR Compliant

Dutch company, Amsterdam servers. No cookies, full GDPR compliance. Simple embed code, no ongoing maintenance.

How Wix Sites Convert with WhatsApp AI

AI qualifies leads and routes them to you. Across industries

Small Business Owners

AI handles booking requests, pricing questions, and availability checks 24/7. Warm leads get routed to you with full context. No lead repeats themselves.

AI qualifies service inquiries automatically
Captures budget, timeline, and requirements
Booking requests routed with full context
CRM tracks every lead through your pipeline

Creative Professionals

AI pre-qualifies project inquiries by asking about scope, budget, and timeline. Serious clients get routed to you with a full brief. Ready for a proposal.

AI qualifies project scope and budget
Instagram DM + WhatsApp for visual creatives
Warm clients escalated with AI-written brief
QR codes for print portfolios and business cards

Online Stores (Wix Stores)

AI answers product questions, detects purchase intent, and routes ready-to-buy shoppers to your team. Every qualified buyer lands in your CRM.

AI qualifies purchase intent on product pages
Answers shipping and return questions 24/7
Routes warm buyers to sales with product interest
Builds customer profiles in CRM automatically

Boei complements your existing Wix tools. Your AI qualifies leads on WhatsApp and 50+ channels while Wix Chat handles live website chat. Every lead. From every channel. Flows into one shared inbox and one CRM.

AI qualifies WhatsApp leads, Wix Chat handles live chat
All leads from all channels flow into one shared inbox
Built-in CRM tracks every lead through your pipeline
Agents see AI summaries for warm leads across all channels
Quick-reply buttons guide visitors to the right conversation
50+ channels in one widget. Visitors choose their preferred method

Pro Tips

Get More Qualified Leads on Wix

Customize Qualifying Questions

Configure what your AI asks: budget range, timeline, project scope, specific needs. The better the questions, the warmer the leads you receive.

Use Quick-Reply Prompts for Intent

Widgets like 'Get Quote', 'Book Appointment', 'View Services' signal intent immediately. Your AI tailors the conversation based on what visitors click.

Combine with Wix Chat

Use Wix Chat for live website chat, Boei for WhatsApp AI sales and 50+ channels. All leads flow into one CRM regardless of channel.

Add QR Codes to Print Materials

Generate WhatsApp QR codes for business cards, flyers, and receipts. Offline visitors connect via WhatsApp, AI qualifies them, leads flow into your CRM.

Your AI Sells on 50+ Channels

Same AI, same inbox, same CRM. Across every channel your visitors use

Instagram DM

Facebook Messenger

SMS Messages

Phone Calls

Email

Questions?

Wix WhatsApp AI Agent FAQ

How does the AI agent work on Wix?

When a visitor messages your WhatsApp from your Wix site, the AI engages immediately: asking qualifying questions, capturing contact details, and scoring intent. When a lead is warm, it escalates to your team in the shared inbox with the full conversation and an AI-generated summary.

How do I add it to my Wix site?

Sign up at Boei (free trial), configure your WhatsApp. In Wix Editor, click Add Elements → Embed Code → Custom Embeds → Embed HTML, paste the Boei code. Your AI agent is live in 5 minutes. See our Wix installation guide.

Does it work alongside Wix Chat?

Yes. Boei complements Wix Chat. Doesn't replace it. Use Wix Chat for live website chat, Boei for WhatsApp AI sales and 50+ other channels. All leads flow into Boei's shared inbox and CRM.

How does agent escalation work?

The AI handles conversations automatically. When a lead is qualified or asks for a human, it escalates to your team. Agents see the full conversation plus an AI summary: who the lead is, what they need, and how warm they are. One click to take over.

What does it cost?

Boei Pro is €14/month and includes the WhatsApp AI agent, 2,000 AI messages, shared inbox, built-in CRM, 50+ channels, and unlimited team seats. Start with a 7-day free trial. No credit card required.

Is Boei better than Elfsight for Wix?

Elfsight adds a basic WhatsApp widget but has no AI agent, no lead qualification, no shared inbox, and no CRM. Boei at €14/month gives you AI that qualifies leads, a shared inbox for your team, and a built-in CRM. Not just a chat widget.

Will it slow down my Wix site?

No. Boei loads asynchronously (after your page content) and is under 50KB. Won't affect your Wix site speed.

Is it GDPR compliant?

Yes. Boei is a Dutch company with servers in Amsterdam (EU). No cookies, full GDPR compliance, DPA available on request.

Put Your WhatsApp AI Agent to Work on Wix

AI qualifies leads on WhatsApp 24/7, shared inbox for your team, built-in CRM. From €14/month.

View Demo

7-day free trial • No credit card required • 5-minute setup • Works with Wix Chat

from 159 reviews