Boei vs Drift at a Glance
Boei
50+ channels, AI chatbot, and contact forms in one widget.
Drift
Conversational marketing platform focused on B2B sales acceleration.
Drift was acquired by Salesloft in 2024 and no longer exists as a standalone product. Boei gives you the same conversational tools at a fraction of the price — no sales calls, no annual contracts.
10,000+
Businesses trust Boei
5.0
Rating on Capterra
50+
Channels included
$14/mo
With AI chatbot
Drift was absorbed into Salesloft and starts at $2,500/month with annual contracts. For most SMBs, that is their entire marketing budget. Many need similar tools at a realistic price.
Drift requires a sales call, onboarding process, and often a dedicated admin. Many teams want something they can set up in an afternoon.
Drift focuses on chat, email, and video. Businesses also need WhatsApp, forms, social channels, and phone in one place.
Drift pioneered conversational marketing before being acquired by Salesloft in February 2024. The product is now being absorbed into Salesloft's sales engagement platform. The Drift brand is being phased out, and new customers buy Salesloft packages rather than Drift directly.
Before the acquisition, Drift's account-based marketing (ABM) features were best-in-class. You could personalize the entire website experience based on visitor company, with tailored messages and routing for enterprise leads.
For large B2B sales teams with complex deal cycles, Drift's Salesforce and 6sense integrations created a powerful demand generation engine. Whether those features will survive the Salesloft integration long-term remains unclear.
Drift no longer exists as a standalone product. Since the 2024 Salesloft acquisition, the brand is being phased out. New customers cannot buy Drift directly — they purchase Salesloft packages. The product roadmap is controlled by Salesloft and focused on enterprise sales workflows.
Even before the acquisition, the $2,500/month starting price (with annual contracts) put Drift out of reach for most small businesses. You could not sign up on your own — it required a demo call, sales process, and annual commitment.
Drift also focused narrowly on the sales funnel. If you need WhatsApp, callback buttons, or contact forms, you would need extra tools alongside it.
50+ channels, AI chatbot, and contact forms in one widget.
Conversational marketing platform focused on B2B sales acceleration.
A detailed look at what each platform offers
| Feature | Boei | Drift |
|---|---|---|
| Starting price | $8/mo (widget + inbox) | $2,500/mo (annual contract) |
| AI chatbot add-on | +$6/mo (2,000 AI replies) | Add-on (Drift AI) |
| Live chat agent | +$6/mo per agent | Per seat |
| Free trial | 7 days (self-serve) | Demo required |
| Setup time | 5 minutes | Weeks (with onboarding) |
| Self-serve signup | ✓ Yes | No (sales call required) |
| Total channels | 50+ | 3 (chat, email, video) |
| Yes + AI auto-replies | Not available | |
| Contact forms | Included | Not included |
| ABM / account targeting | ✗ | Yes (core feature) |
| CRM integrations | Direct HubSpot & Mailchimp + webhooks | Native Salesforce (deep) |
| Contract | Monthly, cancel anytime | Annual minimum |
| GDPR / EU servers | Yes (Amsterdam) | US-based |
Bottom line: Drift is a powerful enterprise sales tool. Boei brings conversational engagement to SMBs at a fraction of the price.
Here is what you would actually pay per month:
| Scenario | Boei | Drift |
|---|---|---|
| 1 agent, chat + AI | $20/mo ($8 base + $6 AI + $6 agent) | $2,500/mo (minimum) |
| 3 agents, chat + AI + channels | $26/mo ($8 base + $6 AI + $12 for 2 extra agents) | $2,500+/mo |
| Annual commitment | None required | $30,000/year minimum |
Drift pricing based on publicly available information. Actual quotes may vary. Boei base plan is $8/mo, AI chatbot is $6/mo, each live chat agent is $6/mo. Prices as of early 2026.
Boei starts at $8/month. Add AI for $6/month. No annual contract. That is what most SMBs can actually budget for.
Sign up, paste one code snippet, and you are live. No sales calls, no onboarding process, no weeks of setup.
WhatsApp, Messenger, Instagram, phone, forms, and 45+ more. Drift only offers chat, email, and video.
Boei's AI trains on your website and handles visitor questions. Just $6/month for 2,000 AI replies.
You are an enterprise B2B company with a dedicated sales team. You need ABM features, deep Salesforce integration, and have $30K+/year budget.
You want chat, AI, and 50+ channels on your website at a price that makes sense. Setup takes minutes, not weeks.
You are growing from SMB to mid-market. Start with Boei now. Evaluate Drift when your sales team and deal sizes justify it.
Download your Drift conversation logs and lead data before your contract ends. Then replace the Drift JavaScript snippet with Boei's single-line embed. Both install the same way.
Add WhatsApp, forms, phone, and social channels in Boei. These are new features, so there is nothing to migrate.
Moving from Drift's $2,500/mo minimum to Boei's $20/mo (with AI + 1 agent) frees up serious budget for other marketing.
David K.
CEO Small-Business (50 or fewer emp.)
Seif Ahmed
@seif588
Neu
@siddharthaneu
Irfan
@mak_web_media
Peter C
@peter_c1
Andrew Lee
@fromlife89
Grzegorz G.
Joshua G.
Ronald D.
Director Small-Business (50 or fewer emp.)
Fahd T.
Founder Small-Business (50 or fewer emp.)
David S.
CEO/Founder Small-Business (50 or fewer emp.)
Vance W.
Julien V.
Développeur d'e-commerce Small-Business (50 or fewer emp.)
Grant
Hansie
David K.
CEO Small-Business (50 or fewer emp.)
Seif Ahmed
@seif588
Neu
@siddharthaneu
Irfan
@mak_web_media
Peter C
@peter_c1
Chandra Kusuma
Pepe
Arjun E.
José Manuel D.
Cristian Trappolini
Daniel Gyger
Nitesh Manav
Renaat Sioncke
Fran Tully
Proinsias M.
Gavin S.
Sara Hall
Mike Foston
Lukáš H.
Bikram K. S.
Chandra Kusuma
Pepe
Arjun E.
José Manuel D.
Try Boei free for 7 days. Get chat, AI, and 50+ channels starting at $8/mo. No annual contracts.
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