AI Chatbot Pricing That Makes Sense

Get an AI chatbot with 2,000 messages, WhatsApp, contact forms, and 50+ channels for just €14/month. No per-conversation fees. No surprise bills. Just one simple price.

€14/month flat rate
No per-message fees
Everything included
Andrew Lee David S. Vance W. Grant Nitesh Manav
from 159 reviews

€14

Per month, everything included

50+

Channels at no extra cost

2,000

AI messages per month

€0

Per-conversation fees

The Problem With AI Chatbot Pricing

Most AI chatbot platforms use per-conversation pricing that sounds affordable at first but becomes expensive fast. At $0.99 per conversation, 500 inquiries costs $495/month. When you grow to 3,000 conversations? That's $2,970/month.

You're essentially penalized for success. The more customers engage with your chatbot, the higher your bill. Marketing campaigns that go viral? Budget nightmare. Seasonal spikes? Surprise invoices.

Boei takes a different approach: one flat monthly price that stays the same whether you handle 100 conversations or 2,000. Your busiest month costs exactly the same as your slowest. Popular with ecommerce stores processing hundreds of orders. WordPress users and Shopify merchants love our simple pricing. See what's included: all chatbot features.

What's Included for €14/Month

Everything you need to capture leads and support customers

2,000 AI Messages

Powered by GPT-4 and Claude. The chatbot learns your website automatically and answers questions accurately with source links.

  • No per-message fees
  • Automatic website training
  • Source citations included
  • 95+ languages supported

50+ Communication Channels

WhatsApp, contact forms, Messenger, Instagram, Telegram, click-to-call, and more. All included, no extra fees.

  • WhatsApp Business included
  • Custom contact forms
  • Social media channels
  • Click-to-call & email

Full Lead Capture

Collect name, email, phone, company, and custom fields. Leads delivered via email, webhook, or built-in inbox.

  • Custom lead fields
  • Conversation transcripts
  • AI-generated summaries
  • CRM integrations

Full Customization

Match your brand colors, add your logo, customize messages, and configure the chatbot's personality.

  • Brand colors & logo
  • Custom welcome message
  • Personality settings
  • Position & triggers

Analytics & Insights

See what visitors ask, track conversations, and measure lead capture performance.

  • Conversation analytics
  • Lead tracking
  • Popular questions
  • Response quality

GDPR Compliant

EU-based servers in Amsterdam. No cookies option available. Full privacy protection.

  • Amsterdam data center
  • No cookies mode
  • DPA available
  • Privacy-first design

How Boei Compares to Competitors

More features, lower price, no hidden costs

Feature Boei Tidio Crisp Drift
Monthly price €14 €29 €25 $2,500+
AI messages included 2,000 Lyro add-on ✗ Limited Custom
Per-conversation fee €0 €0.50/Lyro chat €0 €0
WhatsApp integration Included €59+ extra €95/mo plan Add-on
Contact forms Included ✗ Limited Included Extra cost
Total channels 50+ 5-10 10-15 5-10
Setup time 5 minutes 30+ minutes 30+ minutes Hours/days
Auto-train on website ✓ Yes Manual Manual Manual
EU servers (GDPR) Yes (Amsterdam) Yes (EU option)

Bottom line: Boei gives you AI chat + 50 channels + WhatsApp for €14/month. Competitors charge €25-29/month for fewer features, then add fees for AI and WhatsApp. Drift targets enterprise at $2,500+/month.

Real Cost Comparison: 3,000 Conversations/Month

Let's compare what you'd actually pay to handle 3,000 customer conversations per month:

PlatformBase CostPer-ConversationWhatsAppTotal Monthly
Boei€14€0Included€14
Tidio€29€1,500 (Lyro)€59+€1,588+
Crisp€25€0€95 plan€95+
Drift$2,500€0Add-on$2,500+

With per-conversation pricing, you could pay 100x more for the same volume. That's the difference between €14 and €1,500+ every month.

Understanding AI Chatbot Pricing Models

Per-Conversation Pricing

Platforms like Intercom charge $0.50-$2.00 per conversation. Seems affordable until you grow. 5,000 conversations = $2,500-$10,000/month. Your success becomes your biggest expense.

Per-Agent Pricing

LiveChat and Freshchat charge $15-$100 per agent seat. A 5-person team pays $250-500/month just for access, regardless of conversation volume.

Flat Monthly Rate

Boei charges one flat price for predictable costs. Handle 100 or 2,000 conversations for the same €14. No surprises, no scaling penalties.

Freemium Limits

Free tiers cap at 50-100 conversations and lack key features. Fine for testing, but you'll upgrade quickly once real customers arrive.

Chatbot Pricing by Business Size

What you'll pay depends heavily on your team size and conversation volume. Here's what to expect:

Business TypeMonthly BudgetBest OptionsWhat You Get
Solopreneurs€0-30/monthBoei, Tidio Free, Crisp FreeBasic chatbot, limited conversations, essential channels
Small Teams (2-5)€14-100/monthBoei Pro, Tidio Starter, Crisp ProAI features, multiple channels, team inbox
Growing Companies€100-500/monthBoei Business, Tidio Growth, Intercom StarterAdvanced AI, integrations, analytics, priority support
Enterprise€500-5,000+/monthDrift, Intercom, SalesforceCustom AI, dedicated support, SLAs, compliance features

Most small businesses find the €14-100/month range offers the best value. You get AI-powered automation without enterprise complexity or pricing.

Chatbot Costs by Industry

Different industries have different requirements that affect chatbot pricing:

E-commerce & Retail

Online stores typically spend €14-200/month on chatbot software. Key needs include product recommendations, order tracking, and cart abandonment recovery. Platforms like Boei and Tidio work well. Gorgias is popular for Shopify stores but charges per ticket (€0.36-0.40 each).

SaaS & Technology

Software companies spend €50-500/month on average. They need integrations with help desks, knowledge bases, and CRMs. Intercom is popular but expensive ($74+/seat). Boei offers similar features at €14/month.

Healthcare

Healthcare chatbots require HIPAA compliance, which limits options and increases costs. Expect to pay €200-1,000/month for compliant solutions. Many standard chatbots don't qualify.

Financial Services

Banks and fintech companies need enhanced security, encryption, and compliance features. Budget €500-3,000/month for enterprise solutions with proper certifications.

Local Services

Restaurants, salons, and service businesses need appointment booking and basic Q&A. €14-50/month covers most needs. Boei's flat pricing works well for seasonal businesses.

Real-World Pricing Scenarios

What businesses actually pay based on their needs

Solo Founder

Sarah runs a Shopify store with 500 visitors/month. She needs basic chat and WhatsApp.

  • Volume: ~100 conversations/month
  • With Boei: €14/month total
  • With Tidio: €29 + €59 WhatsApp = €88
  • Savings with Boei: €888/year

Small Agency

A 3-person marketing agency manages 5 client websites. They need multi-site support.

  • Volume: ~500 conversations/month
  • With Boei: €14/month (unlimited sites)
  • With Crisp: €95/month per workspace
  • Savings with Boei: €972/year

Growing SaaS

A software company with 8 support agents handles 3,000 conversations monthly.

  • Volume: 3,000 conversations/month
  • With Boei: €99/month (Business)
  • With Intercom: €592/month + $2,970 AI
  • Savings with Boei: €41,556/year

Custom Chatbot Development Costs

Building a chatbot from scratch instead of using a platform? Here's what custom development costs:

Rule-Based Chatbots

Simple decision-tree chatbots with predefined responses cost €5,000-30,000 to develop. They handle FAQs and basic routing but can't understand natural language.

AI-Powered Chatbots

Chatbots with NLP (natural language processing) and machine learning cost €30,000-150,000+ to build. Add another €10,000-50,000 for training and fine-tuning.

Ongoing Maintenance

  • Hosting and infrastructure: €500-2,000/month
  • AI API costs (OpenAI, Claude): €100-1,000/month based on usage
  • Updates and bug fixes: €1,000-5,000/month
  • Retraining and improvements: €2,000-10,000/quarter

Total Cost of Ownership

A custom AI chatbot typically costs €50,000-200,000 in year one and €20,000-60,000/year thereafter. Compare that to Boei at €168/year. Custom development only makes sense for very specific enterprise needs.

Total Cost of Ownership: What You'll Really Pay

The sticker price is just the beginning. Here's the true total cost of running a chatbot for one year:

Cost CategoryBoeiTidio + LyroIntercomCustom Build
Base subscription€168€348€888€0
AI/conversation fees€0€2,400+€6,000+€1,200+
WhatsApp add-on€0€708€1,188€500+
Setup/implementation€0€500€2,000+€50,000+
Training time1 hour5 hours20+ hours100+ hours
Year 1 Total€168€3,956+€10,076+€52,000+

Boei's all-inclusive pricing means no surprises. What you see is what you pay.

Hidden Costs to Watch For

What competitors don't tell you upfront

1

Overage Charges

Exceed your plan limit? Many platforms charge 2-3x their normal rate. A viral marketing campaign could trigger a $1,000+ surprise bill.

2

Integration Fees

WhatsApp, contact forms, and CRM integrations often cost extra. What looks like €39/month becomes €140+ when you add what you actually need.

3

Implementation Time

Complex platforms require 40-100 hours of setup and training. At €50/hour, that's €2,000-5,000 before you even launch.

4

Migration Costs

Switching platforms later costs €3,500-17,000 to export data, rebuild training, and reconnect integrations. Choose right the first time.

Calculate Your AI Chatbot ROI

1

Support Cost Savings

AI chatbots handle 70-80% of inquiries automatically. A team spending €5,000/month on support can reduce to €1,500-2,000. Annual savings: €36,000-42,000.

2

Lead Capture Value

Chatbots convert 3x more visitors than static forms. If you capture 50 extra leads/month worth €100 each, that's €5,000/month in additional pipeline.

3

24/7 Availability

40% of inquiries happen outside business hours. Without a chatbot, those visitors leave. With one, they become leads and customers.

4

Payback Period

At €14/month, Boei pays for itself after saving just 30 minutes of support time. Most businesses see positive ROI within the first week.

What Customers Say About Our Pricing

Chatbot Pricing FAQs

How much does a chatbot cost?

Chatbot costs range from free to $5,000+/month. Free tiers typically offer 50-500 conversations. Small business plans cost €14-50/month with AI features. Mid-market solutions run €50-200/month. Enterprise platforms like Drift start at $2,500/month. The main cost factors are AI message volume, team seats, and channel integrations like WhatsApp.

How much does a custom chatbot cost to build?

Custom chatbot development costs €5,000-30,000 for rule-based bots and €30,000-150,000+ for AI-powered solutions. Add ongoing maintenance costs of €1,000-5,000/month. For most businesses, a SaaS platform like Boei (€14/month) is far more cost-effective than custom development.

What's the cheapest AI chatbot?

Boei offers the most affordable AI chatbot at €14/month with 2,000 AI messages included. Tidio's AI (Lyro) costs €29/month plus €0.50 per AI conversation. Crisp starts at €25/month with limited AI. Free AI chatbots exist but typically cap at 50-100 conversations.

Is a chatbot cheaper than hiring support staff?

Yes, significantly. A support agent costs €2,500-4,000/month in salary alone. AI chatbots handle 70-80% of inquiries automatically for €14-200/month. A single chatbot can replace 2-3 full-time agents for routine questions, saving €50,000-100,000/year.

What happens if I exceed my AI message limit?

This varies by platform. Some charge overage fees per message (€0.50-2.00 each). Others pause AI features until the next billing cycle. Boei notifies you when approaching limits and lets you upgrade without surprise charges.

Is WhatsApp included in chatbot pricing?

It depends on the platform. Tidio charges €59+/month extra for WhatsApp. Crisp includes it in their €95/month plan. Boei includes WhatsApp in all paid plans starting at €14/month. Always check if messaging channels are included or add-ons.

Do chatbot platforms offer annual discounts?

Most do. Typical savings are 15-30% when paying annually. For example, Boei's €14/month plan becomes €168/year (vs €252 monthly). Check each platform's pricing page for annual billing options.

What's the difference between per-seat and per-conversation pricing?

Per-seat pricing charges for each team member who uses the platform (€15-100/seat/month). Per-conversation pricing charges for each chat handled by AI (€0.50-2.00 each). Per-seat is predictable; per-conversation scales with usage and can get expensive quickly.

Are free chatbots worth using?

Free tiers are great for testing and low-volume use. Most limit you to 50-500 conversations, basic features, and display their branding. For serious business use, expect to upgrade within 1-2 months.

How many team members do I need for a chatbot?

Most small businesses need just 1-2 people to manage a chatbot. The AI handles routine questions automatically. You only need staff to review conversations, update training, and handle complex escalations. Boei doesn't charge per seat, so team size doesn't affect pricing.

Do I need a separate plan for each website?

This varies by platform. Crisp charges per workspace. Tidio allows multiple sites on higher plans. Boei includes unlimited websites on all plans. Check multi-site policies before committing.

What hidden costs should I watch for?

Common hidden costs include: AI message overage fees, WhatsApp/SMS add-ons, additional team seats, premium integrations, implementation fees, and training costs. Always calculate total cost of ownership, not just the base price.

How do I calculate chatbot ROI?

Calculate ROI by measuring: (1) support cost savings (hours saved × hourly rate), (2) additional leads captured, (3) reduced response time value, and (4) 24/7 availability benefits. Most businesses see positive ROI within 1-4 weeks with Boei's €14/month pricing.

Should I choose per-conversation or flat-rate pricing?

Flat-rate pricing (like Boei's €14/month) is better for growing businesses. You know exactly what you'll pay each month. Per-conversation pricing seems cheaper at first but costs explode as you scale. At 1,000 conversations, per-conversation fees can reach €500-2,000/month.

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