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Google Tag Manager + SMS

Track SMS conversions in Google Tag Manager

Get a clear view of your success. Track conversions seamlessly of SMS and 50+ channels on Google Tag Manager.

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Quick 5-min, no code setup

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How it works

1

Sign up and create a Boei widget with SMS

2

Install Boei on your website

3

Track SMS conversions in Google Tag Manager

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In more detail

Create a SMS Widget with Boei

Boei offers a versatile range of over 50 channels, including SMS, allowing you to tailor your website's widgets according to your needs. Whether you prefer a single-channel widget or a multi-channel setup featuring up to ten channels, Boei makes it simple and intuitive to customize your visitor interactions.

Example of a SMS widget

Activate Google Tag Manager Integration

Enhance your site's functionality by enabling the Google Tag Manager integration within Boei. This feature allows you to seamlessly connect and share data between Boei and Google Tag Manager SMS, provided that Google Tag Manager is already set up on your site.

Google Tag Manager integration

Configure Custom Conversion Events (Optional)

Boei supports standard events like 'BoeiOpened' for tracking clicks and 'BoeiConversion' for monitoring conversions. To further enhance your tracking capabilities, you can set up customized conversion events tailored to specific channels. For example, create a 'Google Tag ManagerClick' event to track interactions specifically through Google Tag Manager.

Custom conversion setup

Track SMS Conversions Using Google Tag Manager

With Google Tag Manager track SMS, you can accurately monitor how effectively your SMS widgets are generating conversions. This insight allows you to make informed decisions to optimize your strategies and improve overall performance.

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Measure SMS conversions on Google Tag Manager FAQ

First, create a SMS widget using Boei. Boei provides a flexible platform that supports over 50 channels, including SMS. You can customize your widget to include just SMS or multiple channels depending on your needs. Once your widget is active, ensure that Google Tag Manager integration is enabled in Boei. This setup allows you to track every interaction that comes through the SMS widget directly in Google Tag Manager.
To integrate SMS tracking, activate the Google Tag Manager integration within Boei. This will link your SMS widget to Google Tag Manager, enabling the platform to record data from interactions. Make sure Google Tag Manager is already installed on your site. Then, in Boei, you can specify which events related to SMS interactions you want to track, such as messages sent or calls made.
Yes, once you've set up your SMS widget with Google Tag Manager integration through Boei, you can monitor interactions in real-time. Navigate to the 'Real-Time' section in your Google Tag Manager dashboard to see live data from SMS interactions. This feature is invaluable for observing immediate user responses and engagement through SMS.
Boei allows you to enhance tracking by setting up custom conversion events. Beyond the standard events like 'BoeiOpened' for clicks, you can define events such as 'SMSMessageSent' or 'SMSCallInitiated'. These custom events help you track specific actions taken via the SMS widget, giving you detailed insights into how users interact with your SMS features.
To differentiate SMS traffic in Google Tag Manager, utilize the custom events you've set up in Boei for SMS interactions. In Google Tag Manager, create custom segments or filters that isolate these events. This approach allows you to analyze the data from SMS separately, helping you understand the impact of SMS interactions compared to other traffic sources.

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Track SMS conversions in Google Tag Manager

Get a clear view of your success. Track conversions seamlessly of SMS and 50+ channels on Google Tag Manager.

URL

https://
https://

Trusted by 10.000+ businesses

Quick 5-min, no code setup

While live chat is great for direct, synchronous conversations, it requires both parties to be online simultaneously. Boei supports asynchronous communication across more than 50 channels. This means customers can reach out when it's convenient for them and businesses can respond when they're able. Boei also offers the flexibility to proactively start conversations and present a wide range of interactive content to engage visitors.
Boei is a perfect complement to live chat. Not all customers prefer live chat - some might want to send an email, make a phone call, or reach out on social media. Boei caters to all these preferences by offering multiple ways for customers to connect with you. Additionally, Boei allows you to proactively engage visitors with custom messages, FAQ questions, callback forms, videos, and more.
Social media is an important channel for customer service, but it's only one of many. Customers have different communication preferences, and Boei caters to these by offering 50+ channels to connect with your business. Plus, Boei centralizes these communication options in one place, making it easier for you to manage.
Boei turns your website into a proactive customer engagement tool. By offering your customers multiple convenient ways to connect, you can answer their questions and address their concerns more effectively, leading to higher customer satisfaction and increased conversions. The ability to proactively display messages and content can guide visitors towards making a purchase.
Absolutely. While Boei supports 50+ channels, you can choose to use only one if that suits your business best. But remember, Boei is more than just a contact tool - you can also use it to display custom messages, videos, and various forms to engage visitors proactively.
Boei is designed to initiate interactions with your customers across multiple channels. However, it does not provide a way to manage responses centrally. Each platform you connect to Boei will have its own way of managing and responding to customer interactions. The goal of Boei is to provide a versatile tool that enhances your website's ability to engage visitors and turn them into leads.