Add Facebook Messenger Chat to WordPress

Ruben Buijs Ruben Buijs Jul 11, 2023 3 min read Updated Nov 19, 2025 ChatGPT Claude
Add Facebook Messenger Chat to WordPress

In this article, we’ll explain everything you need to know about integrating Facebook Messenger into your WordPress blog so your readers can chat with you directly from their mobile devices. Without ever leaving the site!

Table of contents

  1. What Is Facebook Messenger?
  2. Why Would You Want to Integrate Facebook Messenger and WordPress?
  3. How to add a Facebook Messenger chat to WordPress for free?
  4. FAQ
  5. Conclusion

What Is Facebook Messenger?

Facebook Messenger is a free instant messaging and voice-calling platform. It allows users to stay in touch with friends and family, share information, and hold video chats easily from their mobile devices. Additionally, it’s one of the most popular social media apps that has seen tremendous growth over the years. While you can use Facebook Messenger without even having an account, the app is available on iOS, Android, Amazon Fire Phone, Windows 10, and Mac computers. The integration with WordPress isn’t limited to just blogs as well. You can integrate it into your own website or e-commerce stores as well!

Why Would You Want to Integrate Facebook Messenger and WordPress?

WordPress is a great platform because it allows users to quickly and easily build websites that are both visually appealing and feature-rich. With Facebook Messenger integration, you can extend your reach beyond just your website. You can use this integration to provide information or even advertise your business on Facebook messenger. This is especially relevant if you want to generate leads from your visitors.

How to add a Facebook Messenger chat to WordPress for free?

The first step is to sign up for a Facebook Messenger account. If you don’t have one, you need to create a Facebook account first. Go to http://www.facebook.com and click Create New Account. Enter your name, email or phone and login credentials. Click Sign Up. To finish creating your account, you need to confirm your email or mobile phone number.

The next step is to let your users know how they can find your Facebook Messenger account on your website and blog. You can opt for any of these methods:

There are two methods:

  1. Integrate WordPress and Facebook Messenger using a link (simple)
  2. Integrate with Facebook Messenger chats using Boei (simple)

1. Integrate WordPress and Facebook Messenger using a link

For this to work, you need to create a button on your website.
To open Facebook Messenger, you can use the following link format.

http://m.me/<reference>

You can replace <reference> with a page ID, or with a username.

2. Integrate WordPress and Facebook Messenger chat using Boei

Boei lets your customers chat with you via their favorite channels like WhatsApp, Facebook Messenger, Viber, Slack, Telegram, and many other chat channels.

When you set up Facebook Messenger on Boei, it will look like this:

In Boei, you can create a new (so-called) helper for Facebook Messenger. Here you can fill in your page ID or Facebook username.

Next to Facebook Messenger, you can also add many other channels (like WhatsApp, Facebook Messenger chat or Telegram, see here). Or even an embedded contact form and newsletter subscription.

Boei is super easy to install, 👉 Boei plugin on WordPress.org.
Also, Boei is super lightweight and does not need to use a heavy Javascript library.

FAQ

Do visitors need a Facebook account to use Messenger chat?

Yes. Visitors must be logged into Facebook or Messenger to start a conversation. This is a limitation of the Messenger platform. If you want to reach visitors without Facebook, consider adding other channels like WhatsApp or a contact form.

Is the Facebook Messenger chat plugin free?

The basic link method is completely free. Boei offers a 7-day free trial, then starts at EUR 8/month. Boei lets you combine Messenger with 50+ other channels in one widget, which is useful if your visitors use different platforms.

Can I use Facebook Messenger chat on non-WordPress sites?

Yes. The direct link method (m.me/username) works on any website. Boei also supports Shopify, Wix, Squarespace, and other platforms. You just paste a small code snippet into your site.

Conclusion

By integrating Facebook Messenger into your website, you'll be able to provide a more interactive experience for your customers. And by using this new functionality, you'll be able to reach the millions of people on Facebook Messenger every day. For even more ways to engage visitors, explore adding live chat or setting up WhatsApp Business on your site.

Ruben Buijs

Article by

Ruben is the founder of Boei, with 12+ years of experience in conversion optimization. Former IT consultant at Ernst & Young and Accenture, where he helped product teams at Shell, ING, Rabobank, Aegon, NN, and AirFrance/KLM optimize their digital experiences. Now building tools to help businesses convert more website visitors into customers.

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